This is another completely frivolous endeavour by Say Cheese Fromagerie.
As part of a shipment, a supplier added in a rather odd sample of cheese - bright pink. Not sure what to do with it, we leaned into the absurdity of it, a decided it reminded us of something everyone knows.
This was a group effort, but I directed, filmed, edited, designed the lighting, and worked to produce the concept and storyboard.